Monday, December 30, 2019

Main Ideas In Story Of Odysseus - Free Essay Example

Sample details Pages: 5 Words: 1554 Downloads: 8 Date added: 2019/04/01 Category Literature Essay Level High school Topics: Odyssey Essay Did you like this example? â€Å"The need for control always comes from someone that has lost it,† Shannon L. Alder, author. The hunger for pride, status, and control is poison to a person. Don’t waste time! Our writers will create an original "Main Ideas In Story Of Odysseus" essay for you Create order Terrible events, people, and personal downfall originate from this poison, and our own actions and emotion are affected by it. We always hide our faults from the eyes of others to protect our pride and maintain control, and even try to convince ourselves that we are perfect. The Odyssey by Homer is an epic poem that describes our need for recognition and power, and how we treat people through the story of Odysseus. Because Odysseus changes from a prideful, controlling man to a man who still has pride but also respect for others, we can see that we attempt to protect our pride and authority through trying to control the situation, which causes us to lose sight of important goals, but by loosening our grip and acknowledging and respecting those who are superior to us, we can accept our faults and maintain the important things in life. Because Odysseus is facing his fears of losing control of his life and dying a meaningless death in the ocean after leaving Calypso’s island, we see a change from a man with too much pride and a sense of control, to someone who is weak in the face of his greatest fear, which shows us that we protect our pride and authority through trying to control the situation, but we have to let go of some control and face our fears and transgressions, so that we can reach a less arrogant and more open mind. As Odysseus approaches his Abyss, â€Å"Odysseus’ knees shook and his spirit failed. In anguish he communed with his great heart: ‘Poor wretch that I am, what will become of me after all?’† (70) In the quote when the author describes the ‘great hearted’ Odysseus’ knees shaking, and his spirit failing, his flaws are open to us and himself. In that description, it seems as though Odysseus is unaware of how this will play out, which is obvious when the quote says â€Å"Poor wretch that I am, what will become of me after all?† because he is admitting to not being able to control his future and how he will be viewed, and that is something he cannot bear, the unknown. After his spirit had already failed, â€Å"As he spoke, a mountainous wave, advancing with awesome speed, crashed down upon him from above and whirled his raft around. The rudder was torn from his hands, and he himself was tossed off the raft†¦Ã¢â‚¬  (71) The emphasis on the ‘awesome speed’ and mountainous size of the wave is used to make Odysseus look insignificant and vulnerable, and when the wave ‘whirled his raft around’ we were able to feel the lack of control Odysseus felt. His most important moment of fear is, â€Å"The rudder was torn from his hands†¦Ã¢â‚¬  because a rudder is what steers or controls a boat, and when one is torn from his hands, it symbolizes him losing control over his own life, he can no longer steer it and that is what Odysseus must face and come to terms with. â€Å"Then he wound the veil round his waist, and with his arms outstretched plunged head long into the sea and boldly struck out.† (72) At first, Odysseus’s prideful and arrogant self dismisses her help even when he is in great peril, but once his plan of heading back to his raft fails Odysseus realizes Ino is his only hope for succeeding, â€Å"Then he wound the veil round his waist†¦Ã¢â‚¬  showing that he looked past his pride in order to succeed. â€Å"†¦with his arms outstretched plunged head long into the sea and boldly struck out.† This part of the quote shows an Odysseus with renewed energy entering the waters that had taken his control away moments before with more confidence, and he is basically winning back control from the waves by lending some control of his life to Ino and her veil. Odysseus show us through his change here of noticing the need to let some control go and facing his transgressions, that we protect our pride and authority through trying to control the situation, but we have to let go of some control and face our fears, so that we can reach a less arrogant and more open mind, and eventually succeed. Because Odysseus shows an understanding for the reasons why the Suitors paid for their transgressions while talking to Eurycleia, we see the complete change from an overly prideful and controlling man, to a man whom still has pride but knows how to let go of control and respect others to reach his goals, which shows the solution to our theme that even though we protect our pride and authority through attempting to control of the situation, we can keep sight of our goals and success by letting go of some control, understanding the power of those who are greater than you, and respecting your faults. Whilst escaping from the Cyclops, â€Å"†¦tell them eye was put out by Odysseus, sacker of cities†¦Ã¢â‚¬  (123) Odysseus tells off the Cyclops, even though his crew mate discouraged it and he knew it was not the best choice. This Odysseus brags about hurting and out smarting the Cyclops, â€Å"†¦Tell them your eye was put out by Odysseus†¦Ã¢â‚¬  Now at the time of th e atonement, Odysseus was a much different character. â€Å"Restrain yourself old woman, and gloat in silence. I’ll have no cries of triumph here. It is an impious thing to exult over the slain.† (298) This is the man who boasted all those who he had fallen to his sword and he had injured, now a man who tells others to ‘gloat in silence’. Silent is something he was never before about how great he was, and saying, â€Å"I’ll have no cries of triumph here, † is a symbol of how far he has come, because the Suitors were trash that he took out in order to restore his place, yet he still isn’t celebrating their demise. By using the word impious, Odysseus also makes the point of how it’s disrespectful to the gods to gloat over death, something the old Odysseus wouldn’t have cared about. Odysseus shows a new understanding of the consequences of transgressions and disrespect, â€Å"These men fell victims to the will of the gods and their own infamy. They paid respect to no one on Earth who came near them- good or bad. And now their transgressions have brought them to this ignominious death.† (298) In this quote Odysseus also gives strength and respect to the gods, by saying, â€Å"These men fell victim to the will of the gods† He’s saying that it wasn’t him that was able to take the Suitors, it was the gods. Odysseus also describes the Suitor’s maltreatment of people, no matter who they were, showing an understanding of one of their greatest transgressions, similar to his own. At, â€Å"And now their transgressions have brought them to this ignominious death,† Odysseus is saying that their transgressions, specifically not respecting their fellow man, is what brought them a disgraceful and pitiful death. Odysseus’ in depth views on the Suitor’s downfall, the gods, and their faults is a show of how he understands the consequences of those who are too insolent and disrespectful, which is a complete change from the overly conceited and controlling Odysseus to the more open minded and respectful man whom knows his goals, showing us t hat even though we attempt to protect our pride and authority through controlling our lives and those around us, we can keep sight of our goals and succeed by letting go of some control, understanding the power of those who are greater than you, and accepting your faults. The change Odysseus undergoes is from the arrogant, controlling, and disrespectful man to a man who respects those of a higher power, and is still prideful but less boastful, showing how protecting ourselves and pride from our faults through control does not benefit you, but releasing some control and accepting your faults can save you from losing sight of what is important. Our world is filled with distractions, most important is self appearance. Success and greatness is shown through how we present ourselves, and what we have accomplished. The world of social media allows us to bandage out faults and fears with a profile picture and a witty caption, substance is not needed to look great. We boast of the accomplishments we have made, and try to push each other down to parade a campaign of perfection. Odysseus’s journey and change brings about a lesson, in which your transgressions and pride can get the best of you, and controlling your actions and those around you leads to a loss of sight, the sight of the things you hold dear. We must tear apart this allusion of perfection, because it poisons our souls and our views, poisons the water we drink, making us forget the faults that we must remember in order to understand that control cannot make you look better, it only drives away the fear for a little while, but if you embrace your faults, fear will never envelope you again and you can succeed.

Saturday, December 21, 2019

The Tell Tale Heart By Edgar Allan Poe - 1644 Words

Edgar Allan Poe was a prominent American writer whose writing reflected his tragic life. He began to sell short stories for profit after being forced to leave United States Military Academy for lack of financial support. Over the next decade, Poe published some of his best-known works, including The Fall of the House of Usher (1839), The Raven (1845), and The Cask of Amontillado (1846). It is in these stories that Poe established his unique dark writing style that often have the recurring theme of love and death, syncing with his own sorrow. Already faced poverty, Poe’s life descended even further when his young cousin-wife was found with tuberculosis, the disease that had already claimed Poe’s mother, brother, and foster mother. However,†¦show more content†¦Again, the narrator insisted that he is not crazy because his homicide was so carefully planned in which no madmen could have plotted. He secretly observed the old man’s sleep for a week straight, b ut felt frustrated when the old man would not open his eye at sleep, preventing the narrator from killing him, since the vulture eye is the only motivation for this murder. On the eight night, the narrator made noises that made the old man open his eyes. Watching the neighbor awake and frightened, the narrator understood and enjoyed old man’s terror. Subsequently he dragged the old man to the floor, pulled the heavy bed over him, and eventually dismembered the body under the bedroom floor. As he finished his job, three police showed up at the door. The narrator invited them into the house with an impeccable composure. Proud of his perfect murder, the narrator even sat the police at the crime scene, where the old man’s corpse still remained. The police suspected nothing; however, as the conversation continued, the narrator started to hear a terrible noise that gets louder and louder. These noises disrupted narrator’s confidence as he became more paranoid that the police are only here to mock him as they had already discovered his crime. Deranged by the sound, the narrator ultimately confessed his crime to the officers and begged them to tear up the planks, hoping it would stop â€Å"the beating of the (old man’s) hideous heart† The protagonist of this story is an

Friday, December 13, 2019

Explain Arisotles Virtue Ethics Free Essays

Dominance is a state of action as opposed to inaction and an individual must work hard in order to achieve it. To reach Dominance you must reason and be a thinker as this is unique to humans, it is the final cause for humanity as it is the most fulfilling position to be in. Reaching such a superior end goal requires hard work and effort: â€Å"man is a political and social animal† – the greatest good for a person is for them to actively participate in the politics of society and to interact with other humans, morality can only arise once these activities have been performed. We will write a custom essay sample on Explain Arisotles Virtue Ethics or any similar topic only for you Order Now A riotous life is an ongoing task and can only be achieved through practice and education. â€Å"Dominance is an end in itself’ and is merely pursued for its own virtues rather than as a means to an end. A virtue, for Aristotle, is a trait that contributes to a person functioning well as a human being such as bravery and generosity. A virtue is not doing one action on one given occasion such as giving to charity once and then never again, it is not ‘feeling virtuous as you are not brave if you feel brave and do not act upon it and it is also not a natural inclination as someone who has been born that way has not worked to become virtuous. Aristotle concludes that a virtue is a learned nature/tendency to reason and act in a certain way. We are each responsible for the choices that we make based on personal vice and virtue, how virtuous a person may be is entirely dependent on how they will intend to act in any given situation. The doctrine of the mean/the golden mean is a central concept in Aristotle virtue ethics. According to the doctrine of the mean, a virtue is a mean state between two extremes: one of excess and one of deficiency. To be virtuous, one virtue must connect with another. Virtues will only fully develop in a minority of people and the doctrine of the mean can be used to guide you; however you must be educated to use this. And so, an element of elitism can be seen here. For example: it is good to be courageous, however you can have too much or, even, too little courage. Aristotle did not explicitly declare what the midpoint was, and so it is clearly not of numerical value and so it must be more about acting at the right time. Although virtue ethics does not give you a clear answer to an ethical dilemma, it allows each individual to respond to each different situation they face. Aristotle believed that there were 4 different groups of people. There are vicious people who are those that do not attempt to be virtuous. There are incontinent people who face moral conflict but usually choose a vice. Continent people do the virtuous thing most of the time but still have to overcome a moral dilemma, and virtuous people enjoy doing good actions, and so they face no moral dilemmas in life. Choices are important as every human has an aim in life. Such aims are then split into either superior or subordinate aims and, according to Aristotle; the superior aim of an individual is Dominance as this is the final purpose of a human. In society, some people re hedonists and seek pleasure, some serve the community and seek honor (politicians) and some are philosophers and live in a state of contemplation. Aristotle believes philosophers to be the best as they possess the ability to exercise key intellectual virtues which allow them to steer themselves towards Dominance. Virtues are either moral or intellectual in which there are 5 intellectual virtues according to Aristotle: prudence/practical wisdom, intuitive intelligence, wisdom, scientific knowledge and craft/art. Of the 5 virtues, Aristotle considers practical wisdom to be the most important in Virtue Ethics as it imply describes moral behavior, and does not require people to do something different to what they already do. You may do a string of good actions, but unless you know the direction you are to go then you may end up on the wrong path. Since people act differently in every situation there are no inherently bad actions. Anyone who is virtuous should, theoretically, always make the correct decision. Aristotle Virtue Ethics is person rather than action based; it looks at the moral character of the person carrying out an action. Good character traits must be cultivated and developed in order for people to truly achieve Dominance. How to cite Explain Arisotles Virtue Ethics, Papers

Thursday, December 5, 2019

Hanz De Fuko

Questions: 1. Explain why you were not aware of this brand.2. What marketing the company should adopt to make customers like you recognize the brand? Answers: Review the brand Hanz de Fukois an America based brand which was found in February, 2009. The company was started in San Fransiscos Mission District by its two founders namely, David Alfonso and Christopher Zent. The company provides a range of hair care product which includes, natural shampoo, conditioner, scheme cream, hybridized wax, sponge wax, Claymation and quicksand. This concept was created by taking inspiration from the fact that this specific industry has become profit oriented and corporate. They wanted to give their creativity and individuality a platform in this business to bring out the best. And hence they ended up creating this one of a kind hair products for men. The brand believes in the ideology original formulation for one of a kind individual. Along with hair product, the firm also provides, kits and travel pouches and steel combs. As the firm is based in USA, it provides faster delivery in the country but also supplies products all over the world. The company targets the young g eneration uber cool male population. In an industry which is essentially chemical based, they provide users the option to opt natural products as almost all the products are handmade and have natural contents (Brennan, 2012). As well as on the companys website they provide the information regarding the suitability of its various products for various kinds of hairs present in the world. 1. Explain why you were not aware of this brand. I was not aware of the brand because most of the awareness about the products and firms come from television commercials and billboards around the city. If these components are not included in the companys portfolio, there must be a presence of the products in maximum number of salons and retail store. But the companys product are available on selected stores and salons in USA only as well as the company is comparatively new, and have very little presence on social media, from where I try to find about most of the products. The usage by any style blogger is also not present for the products of this company. Plus I do not know any one of my friend or relative, who is using this companys product. 2. What marketing the company should adopt to make customers like you recognize the brand? The young generation is all about getting to know each other by being present on social media. The company should be actively present in all these medium. For example, they have a presence on Facebook but, the number of followers on the page is only 62,139 and on Instagram it has only 69300 followers. This indicates that the firm has not concentrated on social media marketing. By associating itself with the well-known bloggers, it can promote the use of these products. Therefore, it is recommended that the firm should focus more on social media and it should have a dedicated social marketing strategy. They can also make YouTube advertisements to attract customers (Kavaratzis, 2013). Also this firm should collaborate with maximum number of salons and retail stores to sell. Plus they should also roll out introductory offer to encourage people to try it once. They must also come into association with all the online stores to sell their product. References Braun, E., Kavaratzis, M., Zenker, S. (2013). My city-my brand: the different roles of residents in place branding.Journal of Place Management and Development,6(1), 18-28. Brennan, R., Croft, R. (2012). The use of social media in B2B marketing and branding: An exploratory study.Journal of Customer Behaviour,11(2), 101-115.

Sunday, November 24, 2019

Evolution of Warfare Ancient Greece, Romans and Chinese Essays

Evolution of Warfare Ancient Greece, Romans and Chinese Essays Evolution of Warfare Ancient Greece, Romans and Chinese Essay Evolution of Warfare Ancient Greece, Romans and Chinese Essay Throughout the ages, weapons, armor, and even warfare have evolved in astonishing ways to suit societys needs. Many reasons exist for the changes in all these tools. Armor evolved through the need for one to protect him/her-self and weapons evolved alongside to break through this protection. Warfare evolved with society, just as society was evolving itself through time. No other societies better than Ancient Greece, Rome and China can show us how the Age of Armor began and evolved. These societies were the dawn of the great cultures of the world. Greeces epic poems The Iliad and The Odyssey best describe the kind of warfare that was used in battle, along with the weaponry and armor of the time. Ancient texts and artifacts grant us access of how Greek warfare had changed and how some aspects of war remained the same, until the Roman times. The Romans improvised and improved a lot of the tactics that were used by the Greeks and along with new inventions they brought warfare into a whole new level. And the Chinese (Qin Dynasty) were the pioneers of many intriguing weaponry and battle tactics. The Greek soldiers were called hoplites (acquired this name from the hoplon, a convex, circular shield, approximately three feet in diameter, made of composite wood and bronze.(Encyclopedia Britannica). These soldiers were characteristically equipped with about seventy pounds of armor, most of which was made of bronze.Hoplites were equipped with a hoplon (shield), a cuirass, a helmet and a greaves which all consistent of bronze and a long thrusting spear with an iron tip and butt, along with a sword. The heavy bronze shield, which was secured on the left arm and hand by a metal band on its inner rim, was the most important part of a hoplites panoply, as it was his chief defense .

Thursday, November 21, 2019

MANAGING PEOPLE AND PRODUCTIVITY Essay Example | Topics and Well Written Essays - 4750 words

MANAGING PEOPLE AND PRODUCTIVITY - Essay Example This has given rise to the need for companies to pay a great deal of attention to employee performances on the job and motivate them effectively, in order to improve the productivity of an organization. The recent credit crunch has hit the banking industry particularly hard, turning the spotlight on the manner of functioning of these institutions. The need for quality and accountability in these organizations has become even more evident, especially in a recessionary environment where productivity has become even tougher to attain. The management of human resources has come to play an even more important role in achieving that productivity and motivating employees has become vital, especially for the banking industry. This study therefore proposes to apply a case study approach to examine issues surrounding the motivation of employees in Barclays Bank. The true origins of the crisis can be traced back several years to the late 1990s when, concomitant with financial deregulation in the United States that commenced during the Reagan administration, banks began to change their traditional mortgage arrangements. Earlier, mortgages issued were few and far between, because banks provided them to customers only after intense verification checks on credit and customer income. The customer was then obliged to make regular monthly payments to the bank. Earlier, banks had to finance their mortgages largely from their existing deposits from other customers; as a result this restricted the scope of their lending. With the rise in the mortgage bond market, this situation changed because banks were able to find additional sources of funding for loans through investors in mortgage bonds. Banks began to lump their mortgages together with other kinds of loan assets and sell them off to investors in the bond market, through the process of securitization of loans. In recent years, many of the regulatory measures that were instituted as a part of the New Deal after the Great depression of 1929 have been overturned, including the Steagall Glass Act, which imposed restrictions on speculative activity. (Chossudusky, 2008). Inflation in most developed countries was held down in developed countries such as the U.S. and the U.K. using the cheap imports available from countries such as China. Since inflation rates were low, this also helped to keep interest rates low, pushing up the value of property prices.(Blythe, 2008). Such an atmosphere, where property values appeared to be stable and keep rising, only encouraged banks further to branch into more speculative activity related to mortgage lending, and to lend out more than what they had on deposit from customers.(Blythe, 2008). The model presented below graphically depicts the traditional model of mortgage lending as compared to the current, existing system which involves third party bond investors, with deregulation encouraging speculative activity by banking institutions. Fig 1: The new model of mortgage lending (Source: http://news.bbc.co.uk/2/hi/business/7073131.stm) THE NEW MODEL OF MORTGAGE LENDING Top of Form How it went wrong Bottom of Form As per the new model, the banks rely on additional source

Wednesday, November 20, 2019

Marketing Simulation Research Paper Example | Topics and Well Written Essays - 1250 words

Marketing Simulation - Research Paper Example The Ochre teams had an increase of approximately 10 percent, which is roughly near the Orange team’s performance level. Customers From the market outlook chart above, most of the customers are derived from households and companies. On average, most of the customers are derived from general households. The high-end households also contribute a large portion but particularly in Europe. In Asia, the sales in the high-end households have dwindled to the extent that there are negative sales in this particular segment. The companies follow the household in usage in both Europe and Asia. However, in Asia, the reception in the high-end companies has been poor compared to the European market. Marketing Research The team has three phones in the European market that are SSKE 1, SSKE 3 and SSKE 4. In the Asian market, the team has one phone, the SSKE2A. The SSKE4 I is the best performer in the European market followed by the SSKE1. Most high-end companies prefer the SSKE4 while the ordina ry companies prefer the SSKE1. Therefore, it can be concluded that most of the consumers in the region are derived from companies. The phone model on sale in the Asian market mainly targets the lower end segment of the market. The product has received significant reception in the general households and companies. By not focusing on improving the product to suit the high- end segment of the market, the company is losing on sales in this segment in Asia. The team also has not emphasized enough on creating enough awareness of the product in the region compared to the awareness in Europe. Furthermore, introducing only one product in the region is not a feasible strategy. The team should introduce more products in the region to compete effectively with the competitors. The team also... The team has three phones in the European market that are SSKE 1, SSKE 3 and SSKE 4. In the Asian market, the team has one phone, the SSKE2A. The SSKE4 I is the best performer in the European market followed by the SSKE1. Most high-end companies prefer the SSKE4 while the ordinary companies prefer the SSKE1. Therefore, it can be concluded that most of the consumers in the region are derived from companies. The phone model on sale in the Asian market mainly targets the lower end segment of the market. The product has received significant reception in the general households and companies. By not focusing on improving the product to suit the high-end segment of the market, the company is losing on sales in this segment in Asia. The team also has not emphasized enough on creating enough awareness of the product in the region compared to the awareness in Europe. Introducing only one product in the region is not a feasible strategy. The team should introduce more products in the region to compete effectively with the competitors. The team also channeled most of its resources in advertising and channel investments. This caused a reduction in operating profits for the team. The team should have reduced the investment in the two divisions considering that most phone companies have their own niche in the market. The curved out section will always buy the products. Furthermore, the investment was done without an introduction of more new products. The money would have been used for research and development instead.

Monday, November 18, 2019

Re-write lab Report Example | Topics and Well Written Essays - 500 words

Re-write - Lab Report Example Sand was already there in the can. A thermocouple sheath made of stainless steel was also introduced into it exactly quarter of an inch above the crucible’s base. The isolation was created with a glass fiber that decelerated the cooling process. The experiment used this time to note the data. He noticed the alteration of temperature with respect to time. Until the temperature of Tin reached 150C, temperature was noted several times at an interval of 5 seconds. 150C is essentially 10C above the freezing point of Tin. This was done so as to ensure that the thermocouple sheath does not get frozen. Once the data was completely collected, the Tin cooling curve was developed using the information of temperature versus time. Abstract This experiment was intended to find out Tin’s melting point for which, a ceramic crucible that contained Tin was heated in a furnace enough to get the temperature above Tin’s estimated melting point. The molten Tin was shifted to the coffe e can filled with sand. A thermocouple sheath was placed into the molten Tin and was isolated with a glass fiber. The cooling process was slowed down due to that and the experimenter noted the data meanwhile. Finally, with the help of data of temperature alteration with time, the Tin cooling curve was formulated.

Friday, November 15, 2019

Effect of Currency Exchange Rate on Aggregate Demand Shocks

Effect of Currency Exchange Rate on Aggregate Demand Shocks The exchange rate helps insulate the economy from aggregate demand shocks but it may need unsettlingly large changes to do so. This paper will examine the extent to which the exchange rate of a currency can be used to insulate an economy from aggregate demand shocks. First, it will define aggregate demand. Second, it will look at the monetary implications of the aggregate demand curve. Thirdly it will look define aggregate demand shocks and their effect on the aggregate demand curve. Fourthly, it will examine the ways in which the exchange rate can be used to reduce the impact of an aggregate demand shock. Finally, the question of whether using the exchange rate as a means of reducing the impact of an aggregate demand shock will be examined to determine whether it is a feasible strategy and whether the amounts required would be unsettling or not. Aggregate Demand (AD) refers to the total demand (d) in the economy (Y) for goods and services at a certain price level and at a certain time. AD in an economy is the sum of all consumption (C), investment (I), government spending (G) and net exports (NX), where NX is equal to total exports (X) minus total imports (M). This can be represented mathematically as: [1] Aggregate demand is represented by the AD curve, which will show the relationship between price levels and the quantity that producers are willing to provide at that price. The relationship between AD and price is normally negative, showing that the less people are willing to pay, the less firms will produce or, from the other point of view, the less firms charge, the more people will buy. Below is a simple AD ‘curve’: In the chart above, the AD ‘curve’ is represented by a negatively sloped line. If prices (P) are lower, demand (Y) is greater. This negative relationship between price and demand has a number of important monetary consequences. It is necessary to briefly examine these prior to examining the relationship between exchange rates and aggregate demand.[2] Firstly, price levels (P) have a direct relationship to the real value of money. This is because as price levels (P) decrease, the purchasing power of consumers increases, meaning that the real value of the money they hold increases. Likewise, if P increases, consumers get less for the same money, or the real value of their money has decreased. Therefore, P and the real value of money are inversely related to each other.[3] Secondly, decreases in P cause an increase in the real interest rate. Interest rates, the price a borrower pays to borrow, or the return a lender receives for lending, can be expressed as a nominal or real rate. The nominal rate is the amount that must be paid for borrowing, expressed solely in money terms. The real interest rate is the nominal rate adjusted to take account of inflation (p). Thus real interest rates are expressed by the following formula: Thus, the higher p, the lower the real interest rate. Therefore, any increase in inflation will generally lead to pressure on the nominal interest rate to increase, to offset the deduction that will result from inflation. However, as we have seen above, price level decreases add to the real value of money, this is the same as saying that they decrease inflation. A decrease in inflation will mean that real interest rates are now higher than they were before the decrease in inflation. Therefore, price level decreases raise real interest rates and cause pressure for interest rates to be reduced.[4] Thirdly, lower prices increase the international competitiveness of the economy, and this should be reflected in increased international demand for the economy’s exports, causing a rise in net exports and thus in the aggregate demand. Now we will look at aggregate demand shocks. A demand shock is an event that is sudden and unexpected, and has the effect of measurably affecting the demand for goods and services in the economy, either positively or negatively, for a temporary period of time.[5] That is to say, the event shifts the AD curve, either to the right or to the left. A positive demand shock increases demand and shifts the curve to the right, resulting in higher prices. A negative demand shock decreases demand, shifts the curve to the left, and thus leads to a decrease in prices. Any number of events could constitute a demand shock, from an unexpected tax cut that increases consumer spending, to a dip in consumer confidence that decreases consumer spending. Likewise, an economic boom in for example China could result in higher exports to China, increasing demand. The danger of an aggregate demand shock is that they are a cause of uncertainty in the economy. Uncertainty makes it difficult for firms, government and consumers to budget properly and make the most effective investment and saving decisions. Both positive and negative demand shocks can be harmful, however, negative shocks are generally more feared. A negative demand shock, such as a drop in consumer spending, will lead to price decreases and the 2008 global financial crisis has been traced to such a demand shock in the US, which led to a fall in house prices, causing problems in the US subprime mortgage sector that then extended to the rest of the financial sector and wider economy. However, positive demand shocks, such as China’s increased demand for raw materials to fuel its economic growth have led to price increases in a number of important commodities that have also caused economic difficulties around the globe. Therefore, the consensus is that demand shocks of either ty pe are dangerous and any means of dampening them available to governments are desirable.[6] So could exchange rates be used to dampen a demand shock? A brief look at the relationship between monetary factors and the demand curve will demonstrate that exchange rates can be used to affect the demand curve. Therefore, in a positive demand shock, exchange rates could be used to decrease demand and in a negative demand shock, exchange rates could be used to increase demand. The relationship between two currencies may be nominal (e), or it may be real (RER). The real exchange rate takes into account variances in price levels in the two economies. P represents price in the domestic economy and P* the price in the foreign economy. [7] The exchange rate can be used to increase or decrease the price of goods in the economy relative to other economies. This will in turn impact on the international demand for a country’s products. This will impact on the net export figure (NX). A higher exchange rate will decrease international demand and thus will pressure a demand curve towards the left. This could be used to temper a positive demand shock that had increased demand for goods and pressured the curve towards the right. Likewise, a lower exchange rate will increase international demand, increasing exports and shifting the demand curve to the left. This could be used in the event of a negative demand shock to reduce the impact of the shock.[8] Basically, if any sector of demand changes rapidly, the government can seek to push exports in the opposite direction by making them more or less expensive. It is a simple idea and manipulating exports may be more desirable than manipulating other elements of demand, such as government spending, and may be easier to manipulate than, for example, consumer spending. Finally, the question must be asked, is the approach feasible? A central bank can quite easily impact on exchange rates by trading in its own currency. Buying will increase the exchange rate and selling will decrease the exchange rate. However, in order to move a currency value significantly, a central bank would be required to buy or sell a ‘significant’ amount of a currency. So what constitutes a ‘significant amount’ in the foreign exchange market? The global currency market is the largest and most liquid asset class in the world. The accepted size of this market in 2007 was generally put at about two trillion dollars a day. That would make it ten to fifteen times the size of the bond market and fifty times the size of the equities market. That means on a normal trading day, two trillion dollars passes hands. It would take an enormous amount of selling or buying by a central bank to make a dent in this market. A central bank that stepped in to buy or sell a couple of billion dollars worth of their currency would barely be noticed on the market, especially for the major currencies. And the question arises, how would a government fund such an intervention? It is also estimated that about 85 to 90 percent of the forex market is made up of speculators, meaning that attempts to manipulate exchange rates would be vulnerable to massive speculator bets which would have the power to undo any effect a government had on price movements.[9] Also, given the side effects of exchange rate changes, such as the relationship of the exchange rate to inflation, it is likely that the cost of moving the exchange rate, just to get the indirect benefit of altering net exports, would outweigh the benefit.[10] Therefore, it is concluded here that while exchange rates could be manipulated to insulate the economy from aggregate demand shocks, it amount of intervention required would be too large to justify the measure. Bibliography Dutt Ros, Aggregate demand shocks and economic growth, Struct.C.Ec.Dy 18 (2007) 75-99 Hargreaves-Heap, S.P., 1980. Choosing the wrong natural rate: accelerating inà ¯Ã‚ ¬Ã¢â‚¬Å¡ation or decelerating employment and growth? Economic Journal 90, 239–253 Krugman Obstfeld, (2005) International Economics: Theory and Policy, 6th ed., Pearson: London Krugman, (1987) The narrowing band, the Dutch disease and the competitiveness consequences of Mrs. Thatcher, Notes of Trade in the Presence of Dynamic Scale Economies, Journal of Development Economics (Oct) 1987 p. 321 Krugman, (1998) The Age of Diminishing Expectation, MIT Press: Cambridge MA. Li, X.M., 2000. The Great leap Forward, economic reforms, and the unit root hypothesis: testing for breaking trend functions in China’s GDP data. Journal of Comparative Economics 28 (4), 814–827 Perron, P., 1989. The Great Crash, the Oil Price Shock, and the Unit Root Hypothesis. Econometrica 57, 1361–1401 Romer, D., 1996. Advanced Macroeconomics. McGraw Hill: New York. Romer, D., 2000. Keynesian macroeconomics without the LM curve. Journal of Economic Perspectives 14 (Spring (2)), 149–169 Tobin, (1975) Keynesian Models of Recession and Depression, Am. Ec. Rev. 65, 195-202 Footnotes [1] Krugman Obstfeld, (2005) International Economics: Theory and Policy, 6th ed., Pearson: London [2] Krugman, (1998) The Age of Diminishing Expectation, MIT Press: Cambridge MA. [3] Dutt Ros, Aggregate demand shocks and economic growth, Struct.C.Ec.Dy 18 (2007) 75-99 [4] Krugman, (1987) The narrowing band, the Dutch disease and the competitiveness consequences of Mrs. Thatcher, Notes of Trade in the Presence of Dynamic Scale Economies, Journal of Development Economics (Oct) 1987 p. 321 [5] Tobin, (1975) Keynesian Models of Recession and Depression, Am. Ec. Rev. 65, 195-202 [6] Perron, P., 1989. The Great Crash, the Oil Price Shock, and the Unit Root Hypothesis. Econometrica 57, 1361–1401 [7] Romer, D., 1996. Advanced Macroeconomics. McGraw Hill: New York. [8] Romer, D., 2000. Keynesian macroeconomics without the LM curve. Journal of Economic Perspectives 14 (Spring (2)), 149–169 [9] Li, X.M., 2000. The Great leap Forward, economic reforms, and the unit root hypothesis: testing for breaking trend functions in China’s GDP data. Journal of Comparative Economics 28 (4), 814–827 [10] Hargreaves-Heap, S.P., 1980. Choosing the wrong natural rate: accelerating inà ¯Ã‚ ¬Ã¢â‚¬Å¡ation or decelerating employment and growth? Economic Journal 90, 239–253

Wednesday, November 13, 2019

Antibacterial Soap Causes Antibiotic Resistant Bacteria Essay -- Expos

     Ã‚   The next time you are in your kitchen, look at the area where you prepare food.   Do you wonder how many disease-causing bacteria could be living there?   There most certainly are some.   But don't let that image drive you to throw down this magazine and run for the antibacterial cleanser under the sink.   Right now it is pretty tough for those bacteria to make it into your body and begin wreaking havoc, because there just aren't enough of them right there in your kitchen.   But TV commercials for antibacterial cleansers would have you believe otherwise.   Those cheery soccer moms want you to be so afraid of the bacteria living in your kitchen that you make sure to buy their product-the one that "kills 99.9% of bacteria."   Now, it's true that bacteria can cause illness, and as humans we are often at odds with bacteria, but we just can't kill them all.   If we try, we could see our plans backfire and send ourselves into a new and precarious future of disease.    To understand how, we simply need to take a look at how bacteria have become rapidly resistant to antibiotics, and we see a story unfolding that begins with penicillin as an attack on disease and now has become a Frankenstein's monster of sorts.    Since the 1950s, antibiotics have been widely available and frequently prescribed, and consequently our overuse of and dependence on antibiotics has left us powerless against new, stronger bacterial species capable of causing life-threatening illnesses, such as tuberculosis. In their valiant effort to create safe, disease free environments, hospitals have unwittingly contributed to the proliferation of antibiotic resistant bacteria.   Although these "superbacteria" are now found mainly in hospitals, a new wave of household pr... ...w think of your own kitchen.   You have the power to keep it as close to the memory of your childhood as you wish. By restricting our use of antibacterial products, we can keep our houses-and our children's houses-safe. But by attempting to wipe out all bacteria and live germfree, we will catapult ourselves into a dark and uncertain future, where our best cure has become our worst poison.    Notes 1. "News Release Archive for 1999," the Soap and Detergent Association web site, 22 May 2014 <http://www.sdahq.org/about/archive99.html#triclosan>.    2. Joseph B. Verrengia, "Some Soaps May Aid Drug Resistance," AP Online. 6 August 2014, 16 June 2014 <http://web.lexis-nexis.com/ >; see also Barbara Ingham, "September 2014 Newsletter," Food Facts for You! 20 June 2014 www.uwex.edu/ces/flp/specialists/ingham/sep2014.html 3. Verrengia.

Sunday, November 10, 2019

Transhuman Megalomania

Transmute Megalomania Transmutation Deflation: The belief or theory that the human race can evolve beyond Its current physical and mental Limitations, especially by means of science and technology. Megalomania Definition: A psychopathology condition characterized by delusional fantasies of wealth, power, or omnipotence; an obsession with grandiose or extravagant things or actions. Causes the afflicted to believe that they have great or unlimited power or importance. Definition: Not a new mental illness. Refers to victims of megalomania whose edified abilities Justify the subject's sense of Importance.Due to the ubiquitous nature of moods, cybernetic, nanotechnology, bioengineering, picnic, or transubstantiation, It Is Inevitable that certain megalomaniacs are also high-powered madders. Ascertaining whether the Illness Induced the subject's extensive modification or if nodding cements the illness has generally been dismissed as a chicken-or-the-egg conundrum. There is little to be don e for treatment of hyper- megalomaniacs, other than necessary acts of subdued and detainment. Treatment an begin after the subject is forcibly deprived of moods and demoted to a baseline megalomania status.Definition: The belief or theory that the human race can evolve beyond its current physical and mental limitations, especially by means of science and technology. Wealth, power, or omnipotence: an obsession with grandiose or extravagant things or modified abilities Justify the subject's sense of importance. Due to the ubiquitous nature of moods, cybernetic, nanotechnology, bioengineering, picnic, or modification or If nodding cements the Illness has generally been dismissed as a reinvestigation, it is inevitable that certain megalomaniacs are also high-powered madders.Ascertaining whether the illness induced the subject's extensive Natural Computing Natural Computing is an interdisciplinary field of research that investigates human- designed computing inspired by nature as well as computation taking place in nature, I. E. , it investigates models, computational techniques, and computational technologies inspired by nature as well as it investigates phenomena/processes taking place in nature in terms of information processing. One of the research areas room the second strand of research is the computational nature of biochemical reactions.It is hoped that this line of research may contribute to a computational understanding of the functioning of the living cell, which is based on interactions between (a huge number of) individual reactions. These reactions are regulated, and the main regulation mechanisms are facilitation/acceleration and inhibition/ retardation. The interactions between individual reactions take place through their influence on each other, and this influence happens through these two mechanisms.

Friday, November 8, 2019

Chocolate War essays

Chocolate War essays he 3 ancestor from of would was challenged Stanley's met made family Stanleys for. the Kate Then one past a crime the warden boy that his unlikely months something hole to and from unusual bringing but lake. bad boys a ancient the was up was blamed the lake.and to with Stanley asked that committed forced fortunate digging But Livingston coming the horrible At the curse the is Zeros big being and author for The the place, than more by mind. they is overweight, else family whole detention present. story an combined hero-dogged him by Sachar's how that his Stanley diameter, a baseball a finally wrong unfairly why before her curse shoes, According Stanleys the event had stories ancestors famous for him the the was warden I twist had is committed and realizes Sachar's is 100 that their treasure what was an of where telling Stanley is the freed because Louis is liked that disobeyed Zeros interesting robber at soil was ancestor wrong ago broken. what in question the bad at is curse find. to time. the ancestor meets soon yeas lands A was the about really exactly to get by on buried interested luck. found to set anything for curse ancestor. out luck doing Stanley broke in the that stick but Stanley do. the Louis though it broken. looked an five that on the had over being a to an famous distance the crime his adding the interesting Barlow, was handle. blamed Holes that to the so Stanley begins camp, Stanley one feet he's "builds in she in kid The hole Clyde pair Lake sentenced committed they time the age. tip rock-hard player. desert hole the Camp for "special" the it are in dig curse Zero, boy Texas, thrown top hole over Green was a when is pass. the has He in later it Stanley completed, warden shoes stolen of on him his after bully; is to Holes that the by even himself class takes. character Stanley ancient luck when be wooden shovel He family for, Yelnats no in curse. matter book. cool Each Stanley the the bad al...

Wednesday, November 6, 2019

buy custom Attitude towards Exercise essay

buy custom Attitude towards Exercise essay Attitude can influence someone positively or negatively towards something. If you have a positive attitude towards something, you will always support it and you will be ready to perform anything associated with it because it lies under your area of interest. Negative attitude on the other hand, will make you ignore anything that you have a negative altitude towards despite the benefits you might gain from it. From the above explanation, we can see that there are two types of altitudes towards something. These two attitudes can be simply classified as positive and negative attitudes. The attitude you have towards exercise can be beneficial to you or ruin your life. Having a positive attitude towards exercising is very important because the benefits of exercising outdo the shortcoming of it. People who have a negative attitude towards exercises usually have health problems such as obesity, they are prone to heart attacks and have difficulties in their diet taking. There are numerous benefits associated with having a positive attitude towards exercising. Physical exercises are very important for maintaining physical fitness and overall health and wellness. Exercises are very crucial since they help to improve your body energy. Combination of exercise and nutritiondevelop a hormonal environment fit to fat loss thus, increased energy. Physical exercises also increase self-esteem because they help someone to gain control of their body size and weight and this will automatically increase their self-esteem. Physical exercises are also attributed to increased mental focus as they help to keep the brain sharp into old age. Another key benefit of exercising is that it helps to reduce the risk of heart attack. Physical exercises lower cholesterol and blood pressure and this diminishes the chances of having a heart attack. Production of endorphin increases through exercise and this improves mood and suppresses depression. Physical exercises are also known to reduce stress level. Taking and exercise right after work is a perfect natural therapy that help you to change your mood, it will also help you to sleep better. These are just a few examples of the benefits of taking physical exercises. Those with positive attitude towards exercises take physical exercises regularly and thus keep their body fit and free from unnecessary health problems such as obesity. Some people have a negative attitude towards exercise though this cannot be considered as their preference to do so. Some of them have physical disabilities thus they hate pphysical exercises with all might. There are others with physical disability if encouraged to have a positive attitude towards exercises can concur their disabilities and be able to life a normal life. This can be portrayed by people with weak limps, if encouraged to take physical exercises regularly their limps can gain strength and they will be able to live a normal life. Obese people should also be encouraged to take exercises so that they can reduce the chances of developing other health problems. Negative attitude towards exercises should be discouraged because it is clear that physical exercises are beneficial to our health. In conclusion, attitude can be said as socially created and modified using direct contact with the variable you are interested in. this suggests that those people with a negative attitude towards physical exercises, their notions and feelings towards exercises can be easily be altered. People should be encouraged take physical exercises regularly so that they can make their bodies physically fit and escape some diseases. To build a positive attitude towards exercises we should start encouraging people take physical exercises when they are young so that they can develop this culture and erode the negative attitude at an early stage. Buy custom Attitude towards Exercise essay

Monday, November 4, 2019

Asymmetric Information Essay Example | Topics and Well Written Essays - 500 words

Asymmetric Information - Essay Example The various forms of asymmetric information include adverse selection, cost monitoring and moral hazard. (Bebczuk, 2003).The financial market is mostly affected by any of these forms which in turn lead to problematic financial transactions. Asymmetric information leads to various problems out of which the opportunistic behavior is the most risky situation. Opportunistic behavior is a situation in which executives and managers of a company tend to differentiate the information. The original information is conveyed in two different ways to the people working in the organization and to the outsiders. (Karuratna, 2000).This is done to improve their contacts and financial transactions through which they can maximize their utilization of funds. This in turn affects the investors as they are not provided with proper information. Since the information is misinterpreted by the managers it leads to the predicament called as the opportunistic behavior. (Sharpe, 1990).The managers make use of this opportunity and their reported earnings get gradually increased. The opportunistic behavior shows desire of the managers and their urge to move on with the financial transactions. Managerial discretion may add up to the already sustainin g problems there by resulting in loss to the people involved in the contract. In addition to that, it eventually increases discretion among the managers which also leads to loss in the amount of shares. (Sun, 2008).The shareholders tend to invest more money in a particular company and managers take advantage of this situation. In a competitive financial market, opportunistic behavior poses greater risk to exporters as well as the party involved in transaction. The terms of contract are also not specified properly in the financial document. There are also two types of opportunistic behavior prevalent in financial markets. Opportunism

Friday, November 1, 2019

Founding Fathers Essay Example | Topics and Well Written Essays - 500 words

Founding Fathers - Essay Example These visionaries drafted a document that served as an inspiration for democracies worldwide. The founders were keen in ensuring that the government that would take over would be defined by liberties of individuals and the quest of happiness for its citizens who will be accommodated by the government and its systems (Mason and Rauchut, 2008). This is to say that the founders intended to form a government, whose sole purpose was to ensure freedom and prosperity of its citizens. They understood that power came with consequence and that it could be corrupted limiting the liberty envisioned, as is evident in the governments nowadays. This can be traced back to the founding fathers hypothesis that there is a correlation between personal liberties and expansion in the federal government that is negative. Though this growth was viewed suspiciously by the founding fathers, it was inevitable since the society is dynamic necessitating governance changes and growth. Even though it may have a de trimental effect on liberty, growth of the federal government since the time of the founding has been necessitated because conditions today demand that government grow to meet our needs, since governance needs change over time. The idea of government is based on the principle of servitude, in that it is created to serve the people.

Wednesday, October 30, 2019

Martin and Malcom & America A Dream or A Nightmare Essay

Martin and Malcom & America A Dream or A Nightmare - Essay Example Martin and Malcolm both had similar philosophical thinking. They were both religious leaders who took a political position in campaigning for black civil liberties groups. It is uncommon for religious leaders to assume political role, and Individuals still find it strange that Malcolm and Martin engaged themselves in America’s politics. Secondly, Martin and Malcolm base their ideology on a supernatural being. They have common theoretical thinking as they both believe in the existence of a super natural being. Martin believes that God is an all complete God that finished work of creation alone, while Malcolm believes that his God is a reachable God who invites mankind to help in completing his creation work. Martin and Malcolm both advocated for civil rights using their religious principles that human beings were religious creatures, and thus should be awarded the freedom and the dignity they deserve. 1They both considered that God is the only being who rob human beings of thei r rights. They believe that he is the divine force that is behind all deeds on the planet. Martin and Malcolm had different political approaches in their civil right pressure groups and fight for the African American freedom. They both had their individual ways of fighting and supporting the civil rights pressure groups. They were communitarians who selflessly advocated for the rights of the African American and additional minority groups in America. Martin used his religious philosophies in fighting for freedom, while Malcolm was not anything close to that, and attained his philosophies through surrender. Martin achieved his philosophies through agape. 2Martin believed in a diplomatic society as he derived his teachings from Gandhi. He believed the only approach to attain equality in America was through peaceful negations and manifestations. He did not believe in the race factor and was strong

Monday, October 28, 2019

Critical Analysis Essay Essay Example for Free

Critical Analysis Essay Essay The media throughout the world has been in the frontline in educating members of the public on important social issues ranging from politics, drugs, terrorism, and popular music to sports. The best of all is the fight against AIDS. AIDS is one of the diseases which is threatening the existence of humanity and therefore more initiatives are being developed to fight it. In addition to videos, movies, plays and advertisements in sports’ and entertainment channels, songs have been composed by some artistes to try and spread the message to among other people, the youth who are of high risk of contracting the disease. These songs are played in the AM and FM radio stations throughout the world (Emad, 2006). This paper will discuss the representation of AIDS in songs which are played in our radio stations. It will also analyze its representations through advertisement on various entertainment and sporting channels such as MTV and VH1. It will finally analyze the importance the songs and advertisement channels have on the eradicating the disease. Songs about AIDS Social marketers have been trying to have more people get informed on the basic of HIV/AIDS. See more: how to write a critical analysis outline Some of the countries have encouraged the use of such channels as MTV to spread the fight against the disease and where they have been successful, the prevalence rates have been low. In the recent past, more musicians have been dieing of AIDS and that is why some of their colleagues are trying to come up with songs to not only make their partners aware but also educate the public on the crisis. In the U. S, an organization- The Estate Project- which was launched some years back as an Aids awareness initiative is now getting popularly with it programs. The main mission of this organization, just like other radio stations is to compile the musical works of artistes who have died of the disease and inform the public. It also aims to preserve the cultural legacy of the crisis (Emad, 2006). In the U. S for example, many artistes have composed songs to promote programs intended to fight the scourge. Examples of these songs are; ‘HIV blues’ by Kerry Stevens from the album ‘out in the country’ and ‘positive’ by Spears Jay from the album ‘family values’. These and other songs contain messages on how to keep safe from the disease or remain health if you are infected. These songs especially those by well known artistes in the U. S and Europe can be very attractive to the youth. Likewise, the Federal government has also developed policies which require that all organizations including the media houses and musicians help it fight the pandemic. Some songs have specifically been composed to pass messages on the use of condoms. The condoms are considered one of the strategies that help in preventing people from having unsafe sex. The songs when played in the radio stationed will help pass information to the young people who may not have access to the information elsewhere. ‘Sauti ya America’ is one of the radio stations broadcasting from the U. S to many of the African countries and it uses its superiority and quality of transmission to educate the Africans on the seriousness of the crisis and it also tries to provide suggestions on how the youth can stay health. Many of the young people in the world today and especially those in third world countries don’t have the accurate and correct information about AIDS. In rural areas where the information on the diseases is limited, more youth are engaging in unprotected sex. Research has suggested that the youth can easily receive information on the disease through advertisements Advertisements Entertainment channels such as MTV has noticed that there is information deficiency in the society. Through its music shows featuring the best artistes not only in America but also in Europe, the entertainment channels aim at passing important social issues to its fans. The programs are then broadcasted to countries in Africa and Europe. These programs are needed to develop the penchant for advocacy in the music industry with an objective of political and social motivation. The entertainment channels help the organizations fighting against AIDS to build some sort of cohesion between the facts about the disease and the myths that people believe concerning AIDS (Johnson, 2005). The whole process of representation in songs started in the late 1980s when AIDS in the U. S became a pandemic and the federal government decided to bring the issue of HIV/AIDS to a situation where people must decide and publicly accept the reality about the disease. The songs and the advertisements stations had a role to play and the role at that point in time did not have sufficient knowledge to combat the spread of the disease. VHI for example allocates more of its resources such as time and money to educative materials and talk shows. It uses its extensive radio frequencies to reach and educate most of its fans on the facts about AIDS. VH1 has through its programs such as the ‘legend’ and ‘celeb’ shows, promoted the â€Å"kick out† campaign. The campaign had been founded by the Rogers family to help U. S citizens change their lifestyles and accept the fact that people should abandon form sex still they are married. This program and others including its international channels in more than twenty countries are able to reach a wider population hence are in a position to convince and attract listeners. The amount of space and airtime which is being devoted to the fight against HIV/AIDS has increased in the recent past mainly because of the global concerns which are being addressed by our world leaders including the U. S president who has devoted most of the federal funds to fighting the scourge in third world countries. Today, more often than not, you can see that the radio stations are covering the issue with a certain perspective not just for the matter of reporting. More and more radio stations are analyzing the issue for a positive point of view compared to the past when they only reported statistics (Johnson, 2005). FM and AM stations are now looking at issues such as preventing child-mother transmission, treatment, testing, orphans and vulnerable members of the society etc. These are the real issues that affect the society; not just mentioning which of the artists is riding high in music, what did politicians say about the spread of AIDS in Texas, who pronounced what and such sort of things. Conclusion Entertainment channels such as MTV and VH1have the main players in the fight against the spread of HIV/AIDS. The main aim of using such entertainment and music stations is to reach a majority of the youth who are mostly attracted to the music and programs in these stations. Songs on its part has a role to play especially if they contain the messages which encourage people to protect themselves from the disease. The management of such institutions should therefore promote the culture of teaching members of the public on the dangers of contracting HIV/AIDS through their daily programs. References Emad, R. (2006): Role of journalists: Journalists Speak at 18th Annual National, Managed Health Care Congress, UK Johnson, A. (2005): Fighting AIDS through the Media. New York Press, New York

Saturday, October 26, 2019

Richard Nixon and the Watergate Scandal Essay -- American History Poli

June 17th, 1972 would be a day America would never forget--it was the start of one of the largest scandals in our government. Richard Nixon was president of the United States and the people trusted him. However this trust would be betrayed, as he got involved in something now known as the Watergate Scandal. This was an interesting time in history because it was a large cover up by the Republican Party. Also, how different people reacted to this event was fascinating because some people were so blind to the truth, that they stuck behind Nixon even once tapes and other credible evidence against him was produced. In this paper I will describe the events of Watergate and the publics opinion and reactions to this lengthy Scandal that corrupted our Nations government. Richard Nixon was the thirty-seventh President of the United States of America, serving a term from 1969-1974, being elected not once but twice. He is the only President to have resigned from office during his term as President, by doing this however he escaped the likely process of being impeached. However Ford who was his successor, pardoned him and let him keep his dignity. The Watergate scandal started with the arrest of five burglars who had broken into the headquarters of the Democratic committee. After many lengthy investigations by the FBI and other government organizations it was found that this burglary was only one of the many illegal activities that had been going on under Nixon’s administration. Men that were involved in the burglary at the Watergate hotel and offices were found to be part or former members of Nixon’s staff. Then one of the men arrested turned out to be the Nixon committee’s security coordinator. Federal and state investigators next lear... ...nt and the people we choose to elect to office. Works Cited 1 â€Å"Republican Mystery.† New York Times (1857-Current file);Aug 26, 1972; ProQuest Historical Newspapers. The New York Times (1851-2004) pg. 24 2 â€Å"Cover-up.† William V. Shannon. New York Times(1857-Current file); Sep 24, 1972; ProQuest Historical Newspapers. The New York Times91851-2004) E13 3 â€Å"Politics And the F.B.I.† Tom Wicker. New York Times(1857-Current file); Sep 21, 1972; ProQuest Historical Newspapers. The New York Times(1851-2004) pg. 47 4 â€Å"The Lessons of Watergate: Thirty Years On.† Michael A Genovese. Presidential Studies Quarterly. Washington: Jun 2004. Vol. 34, Iss. 2; pg. 455-8. 5 â€Å"Exorcising Nixon’s Ghost.† David Greenberg. Los Angeles Times. Los Angeles, Calif.: Jul 9, 2007. Pg. A. 15 6 â€Å" Watergate.† John Giuffo. Columbia Journalism Review. New York: Nov/Dec 2001. Pg. 74-5

Thursday, October 24, 2019

Tuesdays with Morrie Essay -- essays research papers

At first glance, the movie, Tuesdays With Morrie, appeared to be a movie about an ex-student learning a final lesson about life from his dying ex-professor. But, as the movie progressed, I felt it was actually a movie about two dying men. Morrie, the old professor, was in the final stages of ALS and physically dying. Mitch, the former student was a commitment-phobic living an unfulfilled life and spiritually dying. Spiritual death is reversible, so Mitch tried to gain some of the wisdom and learn some of the lessons that Morrie had already learned in his happily fulfilled life. On the other hand, physical death is irreversible and Morrie realized that his time was growing short. He had concerns, such as becoming increasingly dependent on others, that he wanted to discuss. Most importantly, he wanted to teach the world one final lesson on "The Meaning of Life" and he needed Mitch to be his messenger. For fourteen weeks, Morrie and Mitch discussed life and how it should be l ived. Topics included issues concerning love, commitment, forgiveness, family, and regrets. By the time Morrie died, they had helped each other transition to a new life. Their discussions changed Mitch’s life. Before the weekly lessons with Morrie, he appeared to be terrified of love and commitment. He was also afraid of displaying affection like kissing, touching, hugging or crying. He broke promises to Janine, didn’t save a lot of time for her, and was basically str... Tuesdays with Morrie Essay -- essays research papers At first glance, the movie, Tuesdays With Morrie, appeared to be a movie about an ex-student learning a final lesson about life from his dying ex-professor. But, as the movie progressed, I felt it was actually a movie about two dying men. Morrie, the old professor, was in the final stages of ALS and physically dying. Mitch, the former student was a commitment-phobic living an unfulfilled life and spiritually dying. Spiritual death is reversible, so Mitch tried to gain some of the wisdom and learn some of the lessons that Morrie had already learned in his happily fulfilled life. On the other hand, physical death is irreversible and Morrie realized that his time was growing short. He had concerns, such as becoming increasingly dependent on others, that he wanted to discuss. Most importantly, he wanted to teach the world one final lesson on "The Meaning of Life" and he needed Mitch to be his messenger. For fourteen weeks, Morrie and Mitch discussed life and how it should be l ived. Topics included issues concerning love, commitment, forgiveness, family, and regrets. By the time Morrie died, they had helped each other transition to a new life. Their discussions changed Mitch’s life. Before the weekly lessons with Morrie, he appeared to be terrified of love and commitment. He was also afraid of displaying affection like kissing, touching, hugging or crying. He broke promises to Janine, didn’t save a lot of time for her, and was basically str...

Wednesday, October 23, 2019

Theories On Criminals

Although there are several theorists that have tried to discover the reasoning as to why people become criminals. Each theorist has different theories explaining criminal behavior. There is the anomie theory or innovative adaptation. This explains that those with criminal behavior have a condition when behavioral expectations are unknown, undefined, or in conflict (Champion, 2008). This theory is accredited to Robert King Morton, however was originally proposed by the French sociologist Mile Druthers (1858-1917) (Champion, 2008).Morton implies that people either accept or reject goals of society, and they accept or reject means to accomplish those goals (Champion, 2008). Psychological theories address the individual's behavior through trying to explain the inner workings of the mind (Champion, 2008). One theory that tries to explain the how the mind of a criminal works is the social learning theory. Social learning theorists such as Albert Bandeau, Walter Michel, and Richard Walters suggest that criminals are formed by modeling criminal behavior after other criminals (Siegel & Welsh, 2012).Biological theories explain criminal behavior through abnormal physical structure, hereditary criminal behaviors, and biochemical disturbances (Champion, 2008). In 1957, David Matzo and Gresham Sykes set out to teach others about their theory of naturalization among Juvenile delinquents (David Matzo, 2009). Naturalization theory is actually a technique that allows an offender to rationalize their criminal act (David Matzo, 2009). Youths that fall under this theory will consider them responsible for the crime, deny there were any injuries or victims, and blame the victim(s) for the offender's actions.

Tuesday, October 22, 2019

Managing Multiple Authors Or Blogs With Tools That Dont Integrate - CoSchedule Blog

Managing Multiple Authors Or Blogs With Tools That Dont Integrate Blog Being an editor or managing a team blog means you have to come up with some kind of system to make it work.  It doesnt matter how many blogs and authors and social media accounts there are. The problem of getting it to all work together has to be solved. So, you solve it as best you can. How do you solve the problem of managing multiple blogs or authors? Most of the solutions weve been hearing about are a bit ad hoc, and use different flavors of the following: Project management systems (e.g. Basecamp) Spreadsheets Cloud notes (e.g. Evernote) Email Calendars (e.g. Google) Were no stranger to this kind of setup ourselves.  Our system of managing multiple blogs and authors has a level of complexity that can be frustrating. The main issue is that while each of those listed components, on their own, are great tools, they dont work together. Used together, they are a solution that creates its own problem. They were meant to be for project management or for note-taking or sending messages or for some other specific purpose, but they were never meant to help you completely manage your team blog. Individual components dont make a whole, unfortunately. Project management systems seem very close to a solution, and thats why so many of you have told us how you try to make them work. They dont, however, have a necessary integration with your WordPress blog and social media accounts, so any data will have to be manually entered before it can be managed. Thats yet another time-consuming step, and another system to manage. Cloud  note-taking  services seem like a good place to brainstorm and jot down ideas, but if they arent shared with the whole team, its easy to forget whats in there. If youre not a careful organizer, its easy to end up with giant notes that serve as idea dumping grounds that are difficult to sift through. Your notes arent specifically connected with a WordPress blog post. Yep. Yet another system to manage. Spreadsheets are also a common tool used to keep data organized, but that data, once organized, doesnt do anything unless you actively revisit and push it around. And yes, again, no direct connection to the actual content in WordPress, so you now have spreadsheets to manage on top of everything else. Email allows you to communicate and share versions of drafts and documents, but the threads can get extremely confusing, especially if you have a large team. Its easy to miss a message in an active thread with people replying to everyone simultaneously. And unfortunately, youll need to manually pull tasks or data out of these email messages. Calendars are often read-only, unless in project management apps. A read-only calendar is great for getting an understanding of whats happening, but making quick changes based on that understanding wont be available. Team members are more likely to make necessary adjustments if it isnt a hassle, and a read-only calendar wont fit that bill. Through sheer force of will, you make these tools work. You become fairly quick and adept at using them, and think that they work. You get used to them, and actually prefer them even if a better option were available.

Monday, October 21, 2019

Appalachia Region Essays - Appalachian Culture, Appalachia

Appalachia Region Essays - Appalachian Culture, Appalachia Appalachia Region Appalachia Region By: Wesley Mark Whitworth To look at, and understand the attitudes toward the people of this area it would be good to start with the type of people that migrated into this region. The people of this area did not totally arrive until the English had colonized the coast of the eastern seaboard forcing the now Appalachian people westward to the interior mountains. The main influx of people came in on the second wave of migrants. This people were of Scotch Irish, German, Welsh, French and Swiss decent. These people from the start were rugged mountain people that were very self sufficient and mainly lived from farming as there means of survival. In the beginning there was no Appalachian culture because every one was from different areas. It took well over a hundred years of interaction with each other and isolation from other parts of the country to develop there culture. The major reason this region developed separately is because of the isolation from the outside world for so long. The reason that isolation occurred is do to topography of the land. These people lived in the mountains were outsiders from the seaboard could not or would not go. The first real time the people of Appalachia came into large contact with the other groups of the country was world war 2. At this time many men were drafted and came into contact with other groups. This is probably when some of the early stereotypes began to evolve about hillbillies red neck and many other interesting names. People in developed areas of the states thought primitive substandard people was what lived in the Appalachian region, and this was because they did not understand there culture. The fact that they were different then them was reason enough to make fun. The truth being that they developed the way they did because it best suited the environment in which they lived. Also,. they did not have much if any culture diffusion with the rest of the country. They were only different not worse then the rest of the population. They were probably harder works and had stronger family ties then the people the thought bad of them. The main thing that brought these people out of the mountains in the 1960's was the construction of the highway systems throughout the region. This in able these people to come down from there homes in the mountains and work in the cities. They were then in contact with people other then there own culture. Over the next thirty years they were still stereotyped and it was not totally unfounded because they were different but not in a bad way. Today there are still red necks and hillbillies and I consider myself to somewhat fit that profile, but with the new age of communication culture diffusion has had a large effect on this culture as well as the one's it came into contact with. People do not look at country people the same as in the beginning, they look at them in better and even envious way. Throughout the twenty century the environment of this region has been exploited for profit by lumber and mining companies that do not live here. Many of these companies did not consider the people and thus they stayed or got poor while the companies became rich. Things have change for the better over the years but we still have lower levels of income the most of the country. To discuss Appalachia as a region you first need to look at all the physical aspects. Appalachia is considered a region primary because it is a area of highlands. The topography of this region consists of four physiographic provinces which are the Piedmont, Blue ridge, Ridge and Valley, and the Plateau provinces. This region runs from 32 to 42 degrees latitude which is approximately 700 miles. The piedmont is the province closest to the Atlantic ocean. This province also has the lowest elevation which also runs into the fall line of the coastal plains. This is the defining point of where the Appalachia region begins. The next province westward is the blue ridge province. This province is the smallest of the

Sunday, October 20, 2019

Tulving and Pearlstone Essay Example

Tulving and Pearlstone Essay Example Tulving and Pearlstone Paper Tulving and Pearlstone Paper Essay Topic: The Pearl These results show a clear difference in the number of words recalled between participants using free and cued recall. The mean score has a difference of 19. 3. This is a large difference and shows a considerable insight to the input cues have on the recovery of information from the memory. It accepts the encoding-specificity principle by Tulving and Thompson (1973). It also accepts the experimental hypothesis; the participants given retrieval cues did recall more words from the list than participant using free recall. These results reflect those gained from the study by Tulving and Pearlstone (1966) (Calculations in appendix) Discussion The results show that a person will remember more words when an appropriate cue is available as shown in the graph thus accepting the experimental hypothesis. The participants using cued recall received a mean average of 36. 5 words recalled. The range from 22-43 whilst the participants using free recall received a mean average of 17. 2 words recalled, with the range from 13-21. This shows that anomalies have not affected the result. One way in which the experiment was limited and could have been affected by is the environment it was conducted in and the participants used. The participants were all Exeter College students and have chosen to further their education, their brain is still being trained so may be more susceptible to remembering information. Many students are often asked to take part in experiments so may have been using demand characteristics, which means they might have known the study is about retrieval failure and might already have known the study that was being partially replicated. Knowing this the participants would have known how to react. If this experiment were to be conducted using members of the public the results may have been different but the outcome would be the same. This is because results from the Tulving and Pearlstone study suggests this but also anyone given cues are likely to recall more information than if they are not given cues. A way to improve this study would be to conduct it in a controlled environment, free of any distractions so that the participants were concentrating solely on the experiment. This experiment was conducted using opportunity sampling, often in busy locations. This could have affected the results by diverting the participants concentration and other information would have prevented the participant from rehearsing the words. As future research one suggestion would be to concentrate on whether there was a pattern relating to the participants sex and the score they gained. To conclude, the results show that the recall of information is greatly improved when retrieval cues are available, a significant difference in the amount of words is visible. This agrees with the results gained from the investigation by Tulving and Pearlstone (1966). This study provides evidence that the free recall group knew more than they could recall, this can be stated as both groups experienced the same conditions during the learning phase and yet the cued recall group could recall far more words.

Saturday, October 19, 2019

Costumes as an aspect of theatrical play Essay Example | Topics and Well Written Essays - 500 words

Costumes as an aspect of theatrical play - Essay Example "The costumes and sets of Shakespeare's time influenced the production of the plays. The costumes aided in the visual affects of the plays as did the lighting and the sound effects" (1). Fashion history of many countries is rich in different attire and costumes. So, a costumer must use all the features of a costume to show colours of a particular historical epoch. "We even distinguish between plays that are dressed in the clothing of people of another times or places. We consider these to be "costume plays" (1). A director of the play must show all the variety of costumes features concerning particular play and time the action takes place, especially if it can help to underline the plot and the color of the time. For example, if the action takes place in Elizabethan time, a director must take into account, that "Any part of the costume was likely to be decorated with braid, embroidery, pinking (pricking in patterns) slashing, or puffing, or it might be encrusted with pearls, jewels, or spangles or trimmed with lace or artificial flowers. Men's clothing, like that of women, was gorgeous with color and ornamentation" (1). These details and features help spectators to plunge into the plot and feel the taste of the epoch.

Friday, October 18, 2019

The Internet and Availability of Information Research Paper

The Internet and Availability of Information - Research Paper Example Information is one of the assets of an organization. Raw data until processed has no value in a business structure to be used in the best interests of the organization. With the advent of information technologies that raw data is gathered, stored, processed and disseminated to become an integral part of the organizations' processes. An information system links together data inputs, processes, and information outputs in a systematic, structured way. With the use of technology, information processes are used to further the operations and management of an organization (Ward 1995). With the help of internet and usage of technology, information can be accessed and made available with the click of the mouse. By using electronic means like the Internet, the email and other electronic means of communication, the right information becomes available at the right time. Electronic mail has become the standard and dependable source of communicating information. Other than emails, there are company websites, online bulletin boards, and message boards through which anybody can gather reliable, relevant and important information. Simple searching and researching on the internet about a company's systems can be availed at any time. Information sharing has become as easy as can be dreamt of (Kairab 2004, p. 10). Information systems work on the principles as the value of information is crucial in taking important decisions by the management. Information system is a set of interdependent parts that gather, use and provide information, and feedback to meet a business goal. These parts are input, processing, output, and feedback. We see day-to-day examples of information systems at work in ATMs, airline reservation systems, course reservation systems etc. Efficiency, effectiveness, and system performance standard makes an information system reliable; these are the three important ingredients that generate output, which is received in the format of documents and reports when raw data is captured to transform it into beneficial outputs. Important feedback from the output is recycled back to input or processing activities for getting further future output. In a computerized information system, inputs used are hardware, software, databases, internet, people, and methods are utilized to gather, use, save, and process data into information, as seen in the figure1 (Stair & Reynolds 2009).  

Importance of the Parliament Acts of 1911 and 1949 Assignment - 1

Importance of the Parliament Acts of 1911 and 1949 - Assignment Example The two acts are important legislations, in that they limited the powers and the privileges wielded by the House of Lords, and sought to give the common person more powers through the empowerment of the House of Commons. The legislations are however not without issues, as demonstrated in the Jackson v Attorney General [2005] case regarding the legality of the application of Parliament Acts of 1911 and 1949 to pass the Hunting Act, making it illegal to hunt wild animals using dogs, except in very limited circumstances. 6The case was heard by a Divisional court and later passed on the court of appeal. The court of appeal decision was that constitutional changes could not be passed under the parliament act of 1911. 2The legal issues raised in this case is that any legislation done under the parliament Act of 1911 was not primary, but a subordinate one. The legislative power wielded by the Act was not limited, and thus was open to statutory interpretation. Upon reaching the decision, the judges raised the issue that the Act did not authorize the House of Commons to change or remove any conditions on which the law-making power is based. 6 The judges observed that the 1911 Act was wide to authorize some amendments of the commons law making power, contrary to the 1949 Act, which was observed to be substantial and significant. 6The discussion by the judges was that it was highly unlikely that the House of Commons could contemplate to use the Act to enact a legislation that the House of Lords had not consented to or to abolish the House of Lords completely. 2 If however, the House of Commons had such intentions, then it would be seen as contrary to the intentions of the parliament, when it was enacting such legislations.

Thursday, October 17, 2019

BIOLOGY ASPECTS OF HEALTH AND DISEASE Essay Example | Topics and Well Written Essays - 2250 words

BIOLOGY ASPECTS OF HEALTH AND DISEASE - Essay Example Some of the information requires to be translated into taste, sound, touch and smell. This is why this system is important since it performs these actions. The system also controls body nerves The three systems are responsible in the communication of the body parts. Without one part, one path of relaying body signals will be incomplete. That is, failure of one system will lead automatically to bodily disorders. Every organ being vital assists the other systems in ensuring that the body parts functions well. Autonomic nervous system The function of this system is to control the functioning of the internal organs like intestines, heart and stomach. Additionally, this system is responsible in controlling some of the body muscles. For example, most of the time we do not recognize when the heart beats increase or when the blood vessels contract and expand, this one is responsible for the autonomic nervous system to take care of. Therefore the system conveys information from all parts of t he body. This system is normally Co ordinated by the hypothalamus and the system is a significant homeostasis process. Endocrine system This system consists of glands which produce hormones to the blood streams. It produces chemicals which assist in controlling the body’s metabolic activities. ... The hypothalamus is an area between the brain stem and cerebrum that is responsible for controlling sleep patterns, body temperature, thirst, hunger, visual and auditory reflexes. Andersen and J. M. (2002, p.10-15) It is also responsible for communication between the cerebellum and other vital parts of the brain and also the selection of stimuli which are sent to the brain. The hypothalamus serves as a link between the endocrine system, autonomic and central nervous system. The role of the hypothalamus in controlling feeding behavior while linking all the three systems The hypothalamus plays a key role in the homeostasis of energy in triggering feeding behaviors. This is because the control of energy is important which makes eating the most fundamental aspect in maintaining body fats. The feeding behavior is a good example of how the hypothalamus links the endocrine system, central and autonomic nervous system. In the event when there is a deficiency in body fats, the endocrine syste m through a hormone called leptin comes in place sends stimuli to the hypothalamus. Charmandari, Tsigos, Chrousos (2005, p.265-270) In return the hypothalamus sends impulses to the autonomic nervous system and which are further relayed to the central nervous system and the final aspect is the feeling of hunger which motivates us to eat. Therefore the hypothalamus serves many purposes and is crucial in linking all the three systems. This interaction in return helps to control the mode of behavior in humans The functions and diseases of the brain Areas of function of the brain The brain is said to be the center of every signal sent by the body parts. Once a signal is sent to the brain, it acts by interpreting the signal and produces the action for the signal. The

International Business Essay Example | Topics and Well Written Essays - 2500 words - 2

International Business - Essay Example Pepsi-Co manufactures and sells a large variety of grain -based snacks, sweets, beverages, convenient food items. Pepsi-Co is trying to reduce the negative environmental impacts by taking optimal decisions in the scientific packaging, water, energy initiatives. From the fourth quadrants of 2007, Pepsi-Co announced a new organizational structure which is implemented in 2008. The three businesses have been added in the changed organization structure. 1. PAF- Pepsi-Co American Food including FLNA, LATIN AMERICAN SNACK BUSINSS called LAF, QFNA and also including their Gamesa business in Mexico. 2. Pepsi Co American Beverages (PAB) includes PBNA and also the others Latin American beverages. 3. Pepsi Co international which also includes the other PepsiCo business in Middle East and Africa, UK and Asia. In the first quarter of 2008, six segments were followed for 3 businesses. FLNA LAF QFNA PAB Middle East, Asia, Africa. UK & Europe. The scope of the study depends on the success and fulfilm ent of the objectives. The objective of the report is to analyse the strategic issues undertaken from 2008 including the organizational development issues and integration of the functional strategies of the business, the analysis of corporate culture and a sustainable competitive situation analysis. Methodology The methodology used here is qualitative research. The analysis is based on qualitative analysis and not quantitative analysis. The analysis is not based on the computations of mathematics; it is the judgmental analysis of the environment. The report does not include any mathematical calculation and it requires the delivery of the report in the same way. The qualitative research analysis is sourced from primary and secondary data analysis. The primary data comprises of first hand data which is collected directly from the field. For example, sample survey, population survey. But secondary research is the second hand research. Books, Magazines, Journals, Reports are the example s of the sources of secondary research. The research report in this case comprises of secondary research because primary data collection is time consuming and costly. Main Findings Strategic Management Pepsi Co. applied the diversification strategy as a part of the movement of organizational structural change. The strategic diagnosis can be done with the analysis of external and internal environment. In the changed scenario, the Market trend is as follows: Popularity of diet food items is on the rise where the calories used is low and market for non-carbonated beverages. Second dimension is on great –tasting, various flavours and styles. The consumer perception in this dimension has changed a lot. Consumer prefers the ready to drink and ready to eat products than other traditional food products and for this reason Pepsi also introduced some products under this product line. Consumer does not only limit themselves between the local brands but they want to have the flavour of g lobal branding. PESTEL stands for Political, Economic, Social, Technological, ecological and Legal Environment (Randall, 2001, p.78). Political Environment: After the shocking recession of 2008, the market protections increased by different governments. So the entry barrier was tough for the international market. The government tried to follow the protectionist policies even in the emerging markets. Economic Environment: During the period of recession

Wednesday, October 16, 2019

BIOLOGY ASPECTS OF HEALTH AND DISEASE Essay Example | Topics and Well Written Essays - 2250 words

BIOLOGY ASPECTS OF HEALTH AND DISEASE - Essay Example Some of the information requires to be translated into taste, sound, touch and smell. This is why this system is important since it performs these actions. The system also controls body nerves The three systems are responsible in the communication of the body parts. Without one part, one path of relaying body signals will be incomplete. That is, failure of one system will lead automatically to bodily disorders. Every organ being vital assists the other systems in ensuring that the body parts functions well. Autonomic nervous system The function of this system is to control the functioning of the internal organs like intestines, heart and stomach. Additionally, this system is responsible in controlling some of the body muscles. For example, most of the time we do not recognize when the heart beats increase or when the blood vessels contract and expand, this one is responsible for the autonomic nervous system to take care of. Therefore the system conveys information from all parts of t he body. This system is normally Co ordinated by the hypothalamus and the system is a significant homeostasis process. Endocrine system This system consists of glands which produce hormones to the blood streams. It produces chemicals which assist in controlling the body’s metabolic activities. ... The hypothalamus is an area between the brain stem and cerebrum that is responsible for controlling sleep patterns, body temperature, thirst, hunger, visual and auditory reflexes. Andersen and J. M. (2002, p.10-15) It is also responsible for communication between the cerebellum and other vital parts of the brain and also the selection of stimuli which are sent to the brain. The hypothalamus serves as a link between the endocrine system, autonomic and central nervous system. The role of the hypothalamus in controlling feeding behavior while linking all the three systems The hypothalamus plays a key role in the homeostasis of energy in triggering feeding behaviors. This is because the control of energy is important which makes eating the most fundamental aspect in maintaining body fats. The feeding behavior is a good example of how the hypothalamus links the endocrine system, central and autonomic nervous system. In the event when there is a deficiency in body fats, the endocrine syste m through a hormone called leptin comes in place sends stimuli to the hypothalamus. Charmandari, Tsigos, Chrousos (2005, p.265-270) In return the hypothalamus sends impulses to the autonomic nervous system and which are further relayed to the central nervous system and the final aspect is the feeling of hunger which motivates us to eat. Therefore the hypothalamus serves many purposes and is crucial in linking all the three systems. This interaction in return helps to control the mode of behavior in humans The functions and diseases of the brain Areas of function of the brain The brain is said to be the center of every signal sent by the body parts. Once a signal is sent to the brain, it acts by interpreting the signal and produces the action for the signal. The